Rescue Mission Website

Non-Profit, Statewide Homeless/Changing Lives Center

Goal:

Create a user-friendly website to educate the community about the plight of the homeless and empower them to donate.

Tactic:

Develop a website architecture with pathways for visitors to learn methods of assisting the homeless in Phoenix.

Target:

• Public at large
• New donors

Results:

The website has helped the community to better understand the plight of the homeless, increase awareness, improve behavior toward homeless individuals, and bolster donations as well as community involvement.