Corporate Branding and Positioning Video

Open Source Software Company

Goal:

Increase lead generation and understanding for open source ERP.

Tactic:

Create an online video that explores the humble beginnings of the company and their growth to becoming one of the largest and most relevant open source ERP software companies.

Target:

• Buyers within the consideration phase for open source ERP

Results:

The client more than doubled their marketing qualified lead flow and increased revenue more than 61% over 12 months.